Time to get going again

Like many other support businesses, we’ve continued to support our clients throughout the COVID-19 pandemic.

Hopefully, we are edging ever closer to some normality and we wish the business community well in getting back up to strength. If you need additional comms, PR, strategic advice or other related communications services or support, we are here to help. Get in touch using this website and we’ll get back to you.

Above all else, continue to stay safe.

Hitting hard

Elections in the US can be hard fought at the best of times.

Some of the party political broadcasts go straight for the jugular. However, the recently formed Lincoln Project are taking hard hitting to new levels. The group is made up of key Republicans who have had enough of Donald Trump and want him out.

You would think that they would hold back as they are in essence attacking a fellow Republican, but nothing could be further from the truth. Their series of hard hitting videos has gone after Trump at a personal level as well as his policies and style. It certainly feels like they are having an impact too.

We’d encourage anyone interested in political campaigning to check them out. We wonder if this hard hitting style will makes its way to UK shores?

https://lincolnproject.us/

Our Scottish American friends

Unfortunately, neither Henry McLeish or Iain McMenemy were able to attend any Tartan Day or Scotland Week events in the US this year due to the COVID-19 pandemic.

Scottish Americans take great pride in celebrating their cultural and family connections and the events they hold in April are always a joy to be part of.

Understandably, events were curtailed this year, but we look forward to visiting again in future years, meeting up with the many friends we have made, and continuing to celebrate the ties that bind us and the shared history between our nations.

Coronavirus Comms

As the Coronavirus spreads across the world and is gaining pace in the UK, the UK Government has mobilised a comms offensive to prepare for things to come.

The message they have adopted is to ‘Wash your hands more often and for 20 seconds”. Whilst this may sound like a very basic message, it is clear that the comms team are aiming to tackle a complex issue with simple messaging.

There has of course been daily updates, COBRA meetings and many other media briefings and activity, but the simple message to an anxious public is designed to be easily understood and acted upon.

In the face of many serious faces on the news, and an arguably overactive media, this simple approach to comms, aimed beyond the press to individual homes, is the right way forward.