Elections in the US can be hard fought at the best of times.
Some of the party political broadcasts go straight for the jugular. However, the recently formed Lincoln Project are taking hard hitting to new levels. The group is made up of key Republicans who have had enough of Donald Trump and want him out.
You would think that they would hold back as they are in essence attacking a fellow Republican, but nothing could be further from the truth. Their series of hard hitting videos has gone after Trump at a personal level as well as his policies and style. It certainly feels like they are having an impact too.
We’d encourage anyone interested in political campaigning to check them out. We wonder if this hard hitting style will makes its way to UK shores?